Alina Shkolnikov


Alina Shkolnikov is an innovation consultant promoting social and technological innovation with corporations and start-ups, and is a master’s student at Tel Aviv University. Ms. Shkolnikov can be reached at

A crowd at a concert with confetti falling from the ceiling

Harnessing Collective Wisdom

by , Issue: September/October 2017

Expert crowdsourcing isn’t easy to get right. It requires using incentives effectively, which requires understanding member motivations.