Eden Yin

Biography:

Eden Yin is Senior Lecturer in Marketing and Director of the MPhil in Management Programme at the University of Cambridge’s Judge Business School, and a Fellow of St Edmund’s College, Cambridge. Contact e.yin@jbs.cam.ac.uk.

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International Business

Rethinking innovation for a recovery

by , et al.Issue: May / June 2011

As we look at grow out of recession, innovation is more important than ever. However, the types of innovation companies……

Strategy

The Huawei logo displayed at the 2018 CeBIT technology trade fair

Learning from Huawei’s Superfluidity

by , et al.Issue: May/June 2019

China’s controversial telecommunications equipment maker can teach us about the culture of self-destruction that the Age of Disruption demands.