Ruben Mancha


Ruben Mancha is an Assistant Professor of Information Systems in the Technology, Operations, and Information Management division.  He received his Ph.D. from the University of Texas at San Antonio. In 2017, he was recognized by Poets & Quants as one of the Best 40-Under-40 Business School Professors.

Dr. Mancha’s research is in the areas of digital innovation, business analytics, and sustainability. His research has been published in journals such as Decision Support Systems, Journal of Environmental Psychology, International Journal of Technology Transfer and Commercialisation, Journal of Information Technology Management, and Journal of Intelligent systems in Accounting, Finance and Management; and has contributed essays to a number of edited books, such as Contemporary Perspectives in Data Mining II and Encyclopedia of Research Design. He teaches information technology courses at Olin Graduate School of Management and business analytics courses at Babson Executive Education.  He can be reached at

Harnessing Innovation

by , Issue: March / April 2017

Management at mature enterprises and startups alike needs to better understand what makes digital innovators tick.