The “Right” Crowd is the Wise Crowd: Interview with Pia Erkinheimo

by Stephen BernhutIssue: July / August 2013

A recognized thought leader in Crowdsourcing and Open Innovation, Pia Erkinheimo is the head of the Finnish non-profit……

Thriving with the crowd: Marketing with (and against) the New Influence Peddlers

by Joshua Bellin, Paul F. Nunes et al.Issue: July / August 2013

Moving at the speed of the crowd has become mandatory for any company that is on the web (which is just about every…

The art of business relationships through social media

by Harold SchroederIssue: March / April 2013

“Ah, relationships,” moaned a dejected Alvy Singer (Woody Allen) at the end of the film, Annie Hall, “Who needs…

On becoming an IT savvy CEO

by Nicole HaggertyIssue: July / August 2012

A leader today doesn’t need to know how to store information on a “cloud,” for example, but he or she does need…

Four strategies to capture and create value from big data

by Salvatore Parise, Bala Iyer et al.Issue: July / August 2012

Companies that effectively create and implement big data strategies stand to gain a competitive advantage. Readers will……

Building and leveraging your ecosystem to spark innovation-based growth

by Walter Van DyckIssue: March / April 2012

What matters most in creating and sustaining innovation is building and strengthening interdependent links amongst ecosystem……

What we can learn from high value Indian outsourcers

by Nicole HaggertyIssue: September / October 2011

For the past decade, Indian outsourcing firms have talked about 'moving up the value chain' as a way of enhancing their……

Putting social media to work at Cognizant

by Bala Iyer, Salvatore Parise et al.Issue: July / August 2011

Many companies know what social media can do but many are still unable to apply or leverage social media to distance…

Social Networking: The Corporate Value Proposition

by Joseph Sexsmith, Robert Angel et al.Issue: May / June 2011

Marketers habitually find it hard to quantify the value of what they do, and their use of social networks is the latest……

MITRE CORPORATION: USING SOCIAL TECHNOLOGIES TO GET CONNECTED

by Bill Donaldson, Salvatore Parise et al.Issue: January / February 2011

Organizations that understand social technologies’ key capability – to enable employees to connect with others to…