May / June 2017
When Customers Collide
Giving so-called internal customers priority over the real thing can be counterproductive and weaken business values along with profitability.
Driving Disruptive Growth
Canadian marketing groups need to fully embrace the leadership role they must play in the digital age.
Winning the Digital Race
Canada can punch above its weight in the digital age. But as tech industry leader Tom Jenkins notes, public policy will need to outpace disruption.
Reviewing the Review
To be effective, reviews should not dwell on the past. They should look back only to provide real insight for improving future performance.
Reputational Death and Corporate Taxes
Managing tax strategies effectively requires more than good lawyers, especially in the digital age.
The Profitability of Proof
Don’t be fooled by the popularity of alternative facts. The case for having evidence back up corporate claims has never been more compelling.
