Joseph Sexsmith

Biography:

Joseph Sexsmith is an independent strategy advisor to marketers in the media, technology and consumer sectors. He can be reached at joseph.sexsmith@gmail.com.

Social Networking: The Corporate Value Proposition

by , et al.Issue: May / June 2011

Marketers habitually find it hard to quantify the value of what they do, and their use of social networks is the latest……

SOCIAL NETWORKING: THE VIEW FROM THE C-SUITE

by , et al.Issue: July / August 2009

Many CEOs acknowledge that social networking is here to stay. However, many still regard it as a fad. These CEOs will…