Innovative marketers are shifting gears on how B2B sales are closed by following customer cues to drive faster revenue generation
Category: IBJ Features
Why Canada’s new prime minister needs to be surgical about priorities following his uneventful faceoff with U.S. President Donald Trump
Laurentian’s restructuring offers lessons about governance, oversight, and financial fragility in the public sector. Here’s why.
While facing escalating U.S. hostility, Canada has a golden opportunity to address complacency surrounding innovation, productivity, and trade dependency
Why Canada needs to respond to American talk of expansion and economic warfare with diplomatic smarts, not passion statements
Companies can’t reach corporate net zero, but with new approaches to carbon markets, they can get the planet there
A framework for navigating the path to sustainability by empowering Indigenous Peoples while tapping into their deep knowledge as stewards of our planet
How courageous leadership can ensure the impact of artificial intelligence on the workplace is a force for good
Why understanding that persistence and resilience are learned by embracing failure is a must in the Age of Disruption
Why managers can assume making strategic assumptions supports effective decision-making
