Wendy Ulrich is the founder of Sixteen Stones Center for Growth in Alpine, Utah, which offers seminar-retreats on creating meaning at work. She has written two books and has been a psychologist in private practice for over twenty years.

Wendy and Dave Ulrich are the co-authors of the new book The Why of Work (McGraw Hill; www.thewhyofwork.com). This article is based on the book.